How do I get to creatives tab?
To get to the creatives tab, go to the listing page. You will see multiple ads based on your search criteria. Clicking on any ad title will open a detailed view. Click on the creatives tab.
Creatives Tab: Nuts & Bolts
Creatives tab basically shows all the other ads used by the same advertiser. It gives you a nice insight of how the campaign is being run in terms of variety of images and ad-copy titles being used by the advertisers in the past, how long each ad has been running and in general how the campaign has evolved over time.
In essence, this tab is very similar to the listing page in terms of the masonry layout and individual elements in each ad-unit as shown below:
Creatives Tab
Please note that clicking on the ad-title of any ad on this tab will replace the existing detailed view with the detailed view of the clicked creative.
In addition, as annotated on the image above, you can sort/filter these creatives as follows:
- Sort by ad-strength
- Filter by ad-network