Find The Device Targeted For A Pop Campaign: Device Tab

To get to the devices tab, go to the listing page. You will see multiple ads based on your search criteria. Clicking on any ad title will open a detailed view. Click on the devices tab.

The devices tab gives you insight into which device platform (desktop/mobile) the advertiser is using to promote the campaigns. The essential elements of the devices tab are annotated in the figure below:

As noted in the above figure, here are the key elements of this tab:

1. Pie Chart - This chart shows the relative %traffic from each device type
2. Chart Legend - Legend provides you with color coded labels for each pie slice
3. Devices Table - This shows the tabulated view of the device chart with the device type and percent traffic columns, date first seen, date last seen and the duration(days).
4. Arrows - The up and down arrow helps to sort in ascending and descending order.